This Privacy Policy explains how Altina Livings ("we", "us", "our") collects, uses, and protects your information when you browse our website, submit enquiry forms, request a callback/site visit, download brochures, or subscribe to updates.
By using our website or submitting a form, you agree to this Policy. If you do not agree, please do not use our website or submit information.
1. Information We Collect
- Contact details — name, phone, email (mandatory on forms), and any message you send.
- Lead context — project of interest, mode (callback, brochure, visit, contact, subscribe), preferred time/date for visits (if provided).
- Traffic & attribution — UTM parameters, referrer, session identifiers (e.g., GA client ID), device information, approximate location (city/country), collected via analytics (see Cookies below).
2. How We Use Your Information
- To respond to enquiries, arrange site visits, and share brochures or pricing.
- To connect you with projects by developers such as DLF, Sobha, Godrej, M3M.
- To improve our website and measure campaign performance (analytics).
- To send service or marketing communications where you have provided consent.
2a. Legal Basis for Processing (UK/EU GDPR)
If you are in the UK or EU, we process your data under the following legal bases:
- Consent — for marketing communications, analytics cookies, and advertising cookies (you can withdraw consent at any time).
- Legitimate interest — for responding to enquiries you initiate and for internal business operations.
- Contractual necessity — to arrange site visits and share project information you have requested.
3. Marketing Consent
By submitting our forms, you consent to receive communications about projects and offers via
Call, SMS, Email or WhatsApp. This consent overrides any DNC/NDNC registration. You can opt out anytime by replying STOP/UNSUBSCRIBE or emailing
hello@altinalivings.com.
4. Cookies & Analytics
We use cookies and similar technologies for website functionality and measurement.
- Essential cookies — required for the website to function (e.g., reCAPTCHA for form security). These are always active.
- Analytics & advertising cookies — we use Google Analytics 4 (GA4) and Google Ads conversion tracking to understand site usage and measure campaign performance. These are only loaded after you give consent via our cookie banner.
You can withdraw cookie consent at any time by clearing your browser cookies and revisiting our site. You may also use Google Analytics Opt-out and Google Ads Settings.
5. How We Share Information
- Developers / project partners — to arrange site visits, pricing, and allotments for the properties you ask about.
- Service providers — hosting, analytics, lead storage (e.g., Google Sheets via Apps Script), CRM or email tools, solely to operate our services.
- Legal & compliance — if required by applicable law or to protect our rights.
We do not sell your personal data.
6. Retention & Security
We retain enquiry records for as long as necessary to serve you and meet legal obligations. We use reasonable technical and organizational measures to protect information; however, no method is 100% secure.
7. Your Choices & Rights
Depending on your location, you may have the following rights under applicable data protection laws (including the UK GDPR, EU GDPR, PDPA Singapore, Australian Privacy Act, and PIPEDA Canada):
- Access — request a copy of the personal data we hold about you.
- Rectification — request correction of inaccurate or incomplete data.
- Erasure ("Right to be Forgotten") — request deletion of your data, subject to legal retention obligations.
- Restrict processing — request limitation of how we process your data.
- Data portability — receive your data in a structured, machine-readable format.
- Withdraw consent — for marketing or cookie consent, at any time.
- Object — to processing based on legitimate interests.
- Lodge a complaint — with a supervisory authority (e.g., the UK ICO at ico.org.uk).
To exercise your rights, email hello@altinalivings.com. We will respond within 30 days.
7a. International Data Transfers
Altina Livings is based in India. If you are located in the UK, EU, or another jurisdiction with data protection laws, your personal data may be transferred to and processed in India. We ensure appropriate safeguards are in place, including standard contractual clauses where required.
8. Terms of Use
This website is operated by Altina Livings, a RERA-authorised real estate channel partner (RERA Reg. No. DLRERA2025A0126). The information provided on this website is intended exclusively for informational purposes and should not be construed as an offer of services.
- Pricing information is subject to change without advance notice.
- Property availability cannot be guaranteed.
- Images shown are for representational purposes only and may not accurately reflect actual properties.
- All content, design, and information on this website are protected by copyright and intellectual property rights. Unauthorized use or reproduction may violate applicable laws.
For accurate and up-to-date information, please contact us directly through the contact information provided on this website.
9. Data Controller & Contact Us
The data controller responsible for your personal data is:
Altina Livings
Delhi NCR, India
Email: hello@altinalivings.com
RERA Reg. No.: DLRERA2025A0126 | GST: 09AFKPA9343R1ZQ
For privacy-related requests, email us at hello@altinalivings.com. We aim to respond within 30 days.
10. Changes to This Policy
We may update this Policy occasionally. Material changes will be posted on this page with a new "Last updated" date.